Delivered via a "Whole-of-Tree" product value ethos.
For the past two decades, the commercial success of the NZ tea tree was largely determined by a mono-product, i.e. "Mānuka Honey" & to a lesser degree, the oil creating a commodity cycle that led to an NZD500M implosion.
With 6 core gender specific compounds, the full potential of these trees remains largely untouched.
Kohumaru Tea Tree Precinct - Product Delivery Campus
Our kaupapa is to establish the Kohumaru Tea Tree Precinct as the recognised capital of New Zealand's mānuka and kānuka tea tree bioeconomy, built upon a Whole-of-Tree™ / Whole-of-Life™ ethos that unlocks the full environmental, cultural and commercial value of this remarkable 9,000,000+ year-old plant duality for future generations under the "Five Pillars" operating model which interalia provides for marae tiringa support.
The Kohumaru Tea-Tree Precinct. Kaitiakitanga in motion.
"The combined biomass resource within the Kohumaru–Kenana Precinct/rohe alone exceeds the collective plantation hectarage established by East Coast producers prior to the contraction of New Zealand's mānuka honey and oil extraction sector. That contraction created a significant supply opportunity which Te Tai Tokerau is uniquely positioned to address through the Tribal 'Whole-of-Tree™' extraction philosophy—expanding the range of value-added products produced from New Zealand's endemic tea tree duality while increasing whānau participation, recurring income and long-term whenua value."
-LOCKING IN AT NZD23,500 PER HECTARE-
THIS NZ TEA TREE “RENAISSANCE” VALUE HAS TWO PRIMARY OBJECTIVES
OBJECTIVE ONE
To drive a complete reset in the economic value of “whānau-on-the-whenua” owned and operated Māori land through a Kohumaru land-block led agribiz renaissance. One that leads to the emergence of a commercially sustainable, NZ tea tree agribiz model as part of a long overdue initiative to create a new and wide ranging frontier in the economic enhancement of an ethnobotanically unique natural capital asset. The NZ mānuka and kānuka tea tree duality.
OBJECTIVE TWO
To establish a “whānau-on-the-whenua” led operating model capable of supporting an intergenerationally sustainable economic value of not less than NZD23,500 per hectare across participating Māori-owned tea tree agribusiness landholdings.
FROM WHAKAPAPA TO PRODUCTIVITY
FROM PRODUCTIVITY TO PROSPERITY
RENAISSANCE HEARTLAND – KOHUMARU LANDBLOCKS
Mangonui, Te Tai Tokerau, Aotearoa/New Zealand
-Resetting the Economics of Māori Land Through a Whole-of-Tree Agribiz Model-
Getting Kohumaru whenua ready to harvest.
Even a hip issue doesn't stop Eric
This image taken on a wet, late winter's day shows Eric inspecting a site on Tipatipa Rd where a harvesting support facility is to be built. Oh by the way, Eric has had his op and while not exactly running around the blocks like he did 40 years ago putting in the fence lines, he still puts in the mahi needed to prep the Station for the full scale harvesting which will commence when the "Kohumaru Angels" funding round closes.
Entering Kohumaru through the southern entrance
This image was taken at the southern end of Kohumaru Station where Eric is inviting a party in for a "block tour". This image shows just how dense the tea tree bushland is on Kohumaru land-block whenua. Once harvesting gets under way, many of the older trees will have the foliage removed for oil and hydrosol extraction and then be removed with replanting into rows for mechanized harvesting to follow.
Kohumaru Rohe is a tea tree diamond mine
This image shows the metaled road that winds through the blocks with dense NZ tee tree bushes on both sides of the road. As the harvesting clears out much of the old regrowth taonga, the replanting program will apply customary tikanga protocols, ensuring no heavy density stem per ha planting. This practice ensuring rapid plant growth that will support honey, oil and hydrosol production requirements without compromising the environment or plant genetics.
Kohumaru Plantation - 460 Kohumaru Rd - Biomass Supply HQ - Ngāti Kahu Rohe - Tai Tokerau Province
This image shows the location of Eric's biomass supply HQ on Kohumaru Road, entry to the old pre-colonial era Kohumaru Block of over 12,000 acres and the Turangawaewae of the Lloyd whanau who own hundreds of hectares of highly valuable, NZ tea tree bushlands along Kohumaru Road.
Across the road. one can see the location of the local marae on Kenana Rd which leads into the privately owned Tipatipa Rd and entry to Kohumaru Station. Part of the colonial era block.
Completing the NZ "Seed 2 Ship" Export Ecosphere.
Acquire this 174 ha freehold pastoral station
Acquire this 174 ha freehold pastoral station
Acquire this 174 ha freehold pastoral station
The Phase 2 target, this 174 hectare freehold pastoral station lies in the heart of the Kohumaru Tea Tree Precinct rohe. Upon acquisition the larger tea tree precinct plan provides for this to be converted to a hybrid kanuka nursery and high performance plantation.
Build a GMP compliant extraction facility
Acquire this 174 ha freehold pastoral station
Acquire this 174 ha freehold pastoral station
Post acquisition of the pastoral farming facility, the "tea Tree Precinct" development plan provides for the construction of a state of the art, GMP compliant extraction facility as the first step towards setting up a laboratory to support the quality control requirements for regulatory compliance.
About 'Tribal' tea tree
Our Environment: NZ tea Tree V Pinus Radiata
If carbon sequestration is the only goal over a short time, radiata wins.
But if you value ecosystem health, biodiversity, erosion control, cultural relevance, and long-term resilience, then mānuka and kānuka are far superior.
Read about the new NZD1B "sunrise" industry
Unlike other agribusiness sectors, the New Zealand tea tree industry requires no plantation or orchard development. The manuka and kanuka species grow wild and abundant across Māori land in the far north, requiring no land acquisition or pre-harvest management. This creates an extraordinarily low-cost, high-margin production model.
But to get it going, remember the landowner comes first!
Our "Landowner First" Briefing Paper.
“He taonga nō te whenua, me tiaki mō ngā uri whakatipu”
“A treasure from the land must be protected for future generations”
An invitation to Landowners
Te Tūāpapa o te Whakatūwhera i te Ara Hou mō Aotearoa
"We stand together as one to open a new pathway for Aotearoa."
It's all about putting the "Whanau on the Whenua" to work
EXTERNAL CAPITAL SUPPORTED | WHENUA BASED WEALTH CREATION
The role of the landowner is not to convert or intensify land use, but to participate in a supply chain that enables value to be extracted from what is naturally present. This creates a fundamentally different economic outcome. However, all too often, access to capital is the issue
Over time, as more whenua is brought into the supply network, this model has the capacity to support a growing number of whānau under the Māori land ownership structure. One where multiple beneficial owners share in the economic return generated from their ancestral land.
In this way, the tea tree bio-economy becomes more than an export industry.
As the export sales grow
So does whanau income & wealth
This whanau capital could be delivered by "Wellington" now!
This story appeared in our 2020 "Pre-Election" newsletter - Governments have come and gone and still no Māori Whenua Bank. The only change that appears to have been made over the years is the fact that TTP changed the value of the Māori whenua under their management from NZD2,000 per hectare to NZD12,000. Deep AI research on the commercial ethos supporting this change could find no productivity linked rationale. Only a need to help Councils in their rates determination methodologies. Hard to see how this helps drive rural GDP growth.
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