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CA LAUNCH ROADMAP

STEP 6 - MARKETING

Building a growing natural health and wellness consumer base within both the local community and beyond.

STEP 5 - HEALTH BAR SETUP

Capturing the highest margin point within a company owned and operated supply chain from the seed to the glass in which the "Life-Force" shot is served 

STEP 4 - STORE ACQUISTION

Building the one-on-one customer relationships needed to support a growing army of brand ambassadors. 

STEP 3 - US INVENTORY

Setting up the ability to immediately distribute into (a) initially the SoCal market followed by (b) other regions.

STEP 2 - NZ PRODUCTION

Scaling production into a fully GMP compliant ecosystem delivering ethnobotanically unique products.

STEP 1 - REGULATORY

Setting up the regulatory foundation required to support expanded, ongoing commercialization.

SoCal - Product Showcase Floor Stand - POS Display Concept

Gender Specific "Manuka for Her" and "Kanuka for Him" NZ tea tree natural health and wellness care.

Delivering the aqueous "life-force" of NZ tea tree

"Hers" & "His" Infection Protection

Leaf oil extraction = deep absorption.  Kānuka  and mānuka essential oils consist of incredibly light, fat-soluble      molecules. They easily penetrate the outer layers of skin and cell membranes, delivering the therapeutic compounds deep into muscle tissue and systemic inflammation sites where honey, (if used as a wound dressing) cannot reach. - The complex chemical compounds in distilled wild leaf oils remain chemically stable and biologically active long-term, maintaining a reliably high baseline of therapeutic strength.

"Hers" & "His" Life-Force Extract

  

When biomass like New Zealand Mānuka (Leptospermum Scoparium) and Kānuka (Kunzea Robusta) is subjected to steam, the heat breaks down cellular structures in (a) the leaves, (b) stems, (c) small branch bark, releasing a rich cocktail of polyphenols into the hydrosol. While the leaf oil acts as the plant’s specialized defense system, (effectively its chemical warfare defense against insects and fungi), the hydrosol captures the cellular fluid that keeps the tree alive, growing and repairing itself.” Its "woody taste" will see you enjoy your daily "shot". A secret "reflux" process delivers a "Premium" grade "Life-Force" rich in phenolic compounds.

"Hers" & "His" Plant Oil Infused "POI" Honey.

 Infusing NZ native wild bush mānuka and kānuka leaves with their own extracted essential oils creates a formulation that is significantly more therapeutically potent than mānuka honey extracted from the pollen which relies heavily on a single active compound, i.e. methylglyoxal (MGO). Conversely, the leaf oils unlock a diverse, highly concentrated matrix of complex phytochemicals. e.g. Kānuka oil introduces high levels of alpha-pinene, a powerful anti-inflammatory agent, reportedly 1,000 X more efficacious than "MGO". End of honey claims story!

Linda's preferred "Instore" product POS Showcase location is the Laguna / Newport Beach region.

NZ "Tea Tree" | the world's only gender-specific hydrosol.

Hey, like me, I'm sure you can see you & partner, living forever the summers you visualized "way back when!"

REGULATORY NOTE

“While we have identified early that the hydrosol opportunity in CA / US is commercially significant because of health supplement market scale, we also recognize that ingestible botanical products require disciplined toxicology, microbiological safety and dosage protocols. Accordingly, the company will launch this product through a low-dose wellness concentrate pathway supported by rigorous manufacturing and testing standards.”

FDA COMPLIANCE

  

Upon launch, the US label will feature a Supplement Facts panel (not a Nutrition Facts panel), displaying the mandatory FDA statement: "These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease."

SoCal - proving ground for this "Energy Drinks" alterntive.

This page is Linda's Work In Progress "report card"

HI, my name is Linda Brink. I will soon be returning to SoCal as resident director to manage the Product Showcase launch. Planned to align with a US Reg-CF campaign that will feature these products as brand ambassador giveaways.


BTW, I invite Boomers to reach out to me re partnering in the "Life-Force Extract" CA launch

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